Lectures in or out of the office are critical to your success in marketing and attracting new patients. Less than 5% of the population knows what Chiropractic does and other percentages are similar for the public’s familiarity with the value other Healthcare providers and their Specialities. Education through lectures gives your potential patient the opportunity to know the benefits and value of these types of treatments.
Many of your patients have been dealing with a chronic condition over many years that has not been helped by traditional medicine. This includes the use of medicines as well as surgery and other invasive forms of treatment. Your patients’ eyes will light up when they realize that there is an alternative way of dealing with their pain.
Learn more about lectures and the topics that should be covered in my Physicians Cookbook.